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Creating a Marketing Plan for Your Business

2:00 PM - 4:00 PM
Northtown Library
Northtown Meeting Room
What is a marketing plan and why do I need one? You will leave this class with a template for creating a marketing plan for your business or organization. Set goals and achieve them over the next 12 months. Bring your own laptop or device if possible. Presented by Twin Cities Media Alliance and funded by MELSA.
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Create a Free or Low-Cost Website

2:00 PM - 4:00 PM
Johnsville Library
Johnsville Library - Meeting Room
Have you always wanted to create your own website, but you're overwhelmed with where to start or think it will cost too much to get it up and running? This program will walk you through the steps of creating your own free or low-cost website, covering the basics from selecting a host company to figuring out your layout. Bring your own laptop if you desire, but some laptops will be provided. 

Presented by the Twin Cities Media Alliance and funded by MELSA.
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Facebook 101

2:00 PM - 4:00 PM
Northtown Library
Northtown Study Room 112
Facebook is a great tool to connect with family, friends, and even customers. But where do you start and find the time to fit it all in? Learn how to set up a Facebook page, distribute consistent information, grow your followers, and set up editorial calendars. Tablet or laptop is required. Presented by Twin Cities Media Alliance and funded by MELSA.
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Best Social Media Platforms for Your Business or Organization

5:45 PM - 7:45 PM
Mississippi Library
Mississippi Library - Meeting Room 1 & 2
Social media tools allow you to connect with your customers, community, and members, but when you run a small business or organization, time is valuable - where do you start? Do you create accounts on every platform and get lost in the clutter? Are all platforms relevant to your goals? Attend this session and learn what social media platforms would serve your business or organization best, where to start, and how to leverage them for the greatest benefit. Bring your smartphone, tablet, or laptop. 

Presented by Twin Cities Media Alliance and sponsored by MELSA.
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Creating a Marketing Plan

5:45 PM - 7:45 PM
Rum River Library
Rum River Library - Computer Lab
What is a marketing plan and why do I need one? You will leave this class with a template for creating a marketing plan for your business or organization. Set goals and achieve them over the next 12 months. Bring your own laptop or device if possible. 

 Presented by Twin Cities Media Alliance and funded by MELSA.
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Introduction to Image Editing

2:00 PM - 4:00 PM
Crooked Lake Library
Crooked Lake Library - Meeting Room

Ever wonder what to do with all of your digital photos? This class will help take your photography to the next level. Learn about some of the top free editing applications, including Pixlr, Gimp, and VSCO. Discover the basics of cropping, saturation, contrast, exposure, and color temperature to enhance the quality of your photos. If possible, please bring a laptop or other device to work with and some digital photos to edit. Presented by Twin Cities Media Alliance and funded by MELSA




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Video Editing on the Cheap

5:45 PM - 7:45 PM
Rum River Library
Rum River Library - Computer Lab
A $10,000 video editing suite can do a lot for your videos, but you don't need that much investment to boost the look and appeal of your videos. We will take a look at some cheap or free apps that will help you edit and deliver good video on a low budget. Please bring a device with a video camera. 

Presented by Twin Cities Media Alliance and funded by MELSA.
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Using Video in Social Media

5:45 PM - 7:45 PM
Rum River Library
Rum River Library - Computer Lab
Social media is today’s version of “word of mouth” marketing - and video is one of the best ways to be social. In this class you will learn some of the many ways that businesses, organizations, and entrepreneurs can use video (recorded or live) to reach their audiences, boost their visibility, and build trust. This class will also be of value for any organization, church, or media outlet looking to broadcast live events. Bring your own laptop or device if possible. 

Presented by Twin Cities Media Alliance and funded by MELSA.
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Registration is open

Introduction to Image Editing

2:00 PM - 4:00 PM
Northtown Library
Northtown Meeting Room
Ever wonder what to do with all of your digital photos? This class will help take your photography to the next level. Learn about some of the top free editing applications, including Pixlr, Gimp, and VSCO. Discover the basics of cropping, saturation, contrast, exposure, and color temperature to enhance the quality of your photos. If possible, please bring a laptop or other device to work with and some digital photos to edit. 

Presented by Twin Cities Media Alliance and funded by MELSA.
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